[{"id":10799,"date":"2026-10-19T17:13:14","date_gmt":"2026-10-19T17:13:14","guid":{"rendered":"https:\/\/eversmithbrstg.wpenginepowered.com\/millicare\/?page_id=10799"},"modified":"2026-10-19T17:13:14","modified_gmt":"2026-10-19T17:13:14","slug":"guide","status":"publish","type":"page","link":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/guide\/","title":{"rendered":"guide"},"content":{"rendered":"<div class=\"es-guide\">\n<header class=\"hero\">\n<div class=\"wrap\"><span class=\"eyebrow\">Ownership guide &middot; MilliCare<\/span><\/p>\n<h1>Launching a B2B service business<\/h1>\n<p class=\"lede\">Whether it fits you, how to plan it, how to equip it, and how to win customers. A practical walkthrough, with MilliCare as a real-world example at every step.<\/p>\n<div class=\"actions\"><a class=\"btn primary\" href=\"..\/#hero-form\">See if your territory is available<\/a><a class=\"btn ghost\" href=\"#\" role=\"button\" data-print>Save as PDF<\/a><\/div>\n<\/div>\n<\/header>\n<div class=\"wrap\">\n<nav class=\"toc\" aria-label=\"Guide contents\"><a href=\"#why\">Why B2B<\/a><a href=\"#fit\">Is it right for you?<\/a><a href=\"#plan\">Plan, equip and staff<\/a><a href=\"#customers\">Winning customers<\/a><a href=\"#evaluate\">Evaluate and next step<\/a><\/nav>\n<\/div>\n<div class=\"content\">\n<section id=\"why\" class=\"wrap\">\n<header class=\"sec-head\"><span class=\"eyebrow\">Part 1<\/span><\/p>\n<h2>Why business-to-business ownership<\/h2>\n<\/header>\n<div class=\"sec-body\">\n<p>Most people picture business ownership as a storefront: a coffee shop, a gym, a retail counter. Business-to-business (B2B) ownership looks different. Your customers are other companies, and you provide a service they need to keep operating, in strong years and slow ones.<\/p>\n<p>This guide walks through what it actually takes to launch a B2B service business: whether it fits you, how to plan it, how to equip it, and how to win customers. Throughout, we&rsquo;ll use MilliCare as a real-world example of how each step works.<\/p>\n<h3>What makes B2B different<\/h3>\n<ul class=\"points\">\n<li><strong>Recurring work.<\/strong> Commercial customers usually buy on a schedule (monthly, quarterly, annually) instead of once. Revenue builds on itself instead of starting over each month.<\/li>\n<\/ul>\n<div class=\"example\"><b>At MilliCare<\/b><\/p>\n<p>MilliCare&rsquo;s core offering isn&rsquo;t a one-off cleaning. Each building gets a Total Care Plan built around its floors and traffic: an Initial Service, then a repeating pattern of Routine and Periodic visits, and then a Restorative Service that brings the floor back toward like-new before wear becomes permanent. Then the cycle starts again. Once a building is on a plan, the next several visits are already on the calendar.<\/p>\n<\/div>\n<ul class=\"points\">\n<li><strong>Fewer, larger customers.<\/strong> One property manager, restaurant group, or facility can be worth dozens of individual households. You need fewer relationships to build a real business.<\/li>\n<li><strong>Work scheduled around the customer.<\/strong> Your crews work when the building is quiet. MilliCare technicians often work early mornings, evenings, or weekends so an office, lobby, or concourse doesn&rsquo;t have to shut down for service. Visits are scheduled ahead, there&rsquo;s no storefront to staff, and once you have a crew in place, the owner&rsquo;s day goes to sales, quality, and people rather than running every job.<\/li>\n<li><strong>Demand that doesn&rsquo;t depend on mood.<\/strong> For offices, law firms, healthcare facilities, schools, and other commercial buildings, floor care isn&rsquo;t optional; most buildings already pay someone to do it. Demand for doing it well is driven by protecting the flooring itself, one of the largest capital investments in a commercial building, and by keeping high-traffic, client-facing spaces clean and presentable. When budgets get tight, caring for the floor a building already has is easier to justify than replacing it.<\/li>\n<li><strong>Buyers who decide on reliability.<\/strong> Commercial buyers care about showing up on time, doing the work right, and documenting it. That favors operators who run a tight business over whoever is cheapest.<\/li>\n<li><strong>Room to grow.<\/strong> Once your systems work, adding a crew or a second territory is a repeatable step, not a reinvention.<\/li>\n<\/ul>\n<div class=\"help\">\n<h3>MilliCare at a glance<\/h3>\n<p>MilliCare provides commercial floor and textile care (carpet, upholstery and textile panels, tile and grout, resilient flooring, and performance coatings) to corporate offices, law firms, healthcare facilities, schools and universities, airports, hotels, government buildings, and multifamily properties. It serves commercial properties only. MilliCare is not a janitorial service: janitorial crews clean floors, while MilliCare maintains and restores them on a schedule. With roots in Milliken &amp; Company&rsquo;s textile and flooring business, MilliCare has cared for commercial floors since 1988 and joined EverSmith Brands in 2021.<\/p>\n<\/div>\n<\/div>\n<\/section>\n<section id=\"fit\" class=\"wrap\">\n<header class=\"sec-head\"><span class=\"eyebrow\">Part 2<\/span><\/p>\n<h2>Is ownership right for you?<\/h2>\n<\/header>\n<div class=\"sec-body\">\n<p>Before planning anything, it&rsquo;s worth being honest about fit. A B2B service business rewards certain strengths and is a poor match for some goals.<\/p>\n<div class=\"fit\">\n<div class=\"fit__yes\">\n<h3>It tends to fit people who<\/h3>\n<ul>\n<li>Like building teams and processes more than doing every job themselves<\/li>\n<li>Are comfortable reaching out to businesses and building relationships<\/li>\n<li>Want steady, contract-based growth over fast, unpredictable swings<\/li>\n<li>Come from management, sales, the military, operations, or corporate roles<\/li>\n<\/ul>\n<\/div>\n<div class=\"fit__no\">\n<h3>It&rsquo;s probably not for you if<\/h3>\n<ul>\n<li>You want a business you never have to manage or check on<\/li>\n<li>You&rsquo;re looking for a quick return in the first few months<\/li>\n<li>You don&rsquo;t want to be involved in hiring and leading people<\/li>\n<li>You&rsquo;d rather invent your own system than follow a proven one<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<h3>Common concerns<\/h3>\n<div class=\"qa\">\n<details>\n<summary>&ldquo;I don&rsquo;t have experience in this industry.&rdquo;<\/summary>\n<div>\n<p>Most owners don&rsquo;t. The trade skills are teachable; leadership and follow-through are harder to teach.<\/p>\n<div class=\"example\"><b>At MilliCare<\/b><\/p>\n<p>Most MilliCare owners come from B2B sales and management, not flooring, and that&rsquo;s by design: building the business is the owner&rsquo;s job, and the technical side is taught. Initial training at MilliCare Academy covers franchise operations, technical skills, and professional sales and marketing: five days in the classroom plus three to four days of on-the-job technical training, as described in Item 11 of the Franchise Disclosure Document. It starts with the floor types you&rsquo;ll care for, then MilliCare&rsquo;s proprietary dry maintenance chemistries, equipment, and processes. Your team also earns certifications from the IICRC (the Institute of Inspection, Cleaning and Restoration Certification), the first before initial training and the second within 120 days after it. Your initial key employees complete training too.<\/p>\n<\/div>\n<\/div>\n<\/details>\n<details>\n<summary>&ldquo;I&rsquo;m not sure I have enough capital.&rdquo;<\/summary>\n<div>\n<p>Plan for two things: the startup investment and working capital to carry you until revenue catches up. Underestimating the second is one of the most common mistakes new owners make.<\/p>\n<div class=\"example\"><b>At MilliCare<\/b><\/p>\n<p>The estimated initial investment for MilliCare is $201,000 to $253,000, as disclosed in Item 7 of the Franchise Disclosure Document.<\/p>\n<p>There are four common paths to funding a franchise: an SBA loan, a ROBS rollover of pre-tax retirement funds, personal savings, or home equity. Your Franchise Developer&rsquo;s job is to make sure you have a sound financial plan, and we&rsquo;ll introduce you to trusted third-party lenders who specialize in franchise funding. MilliCare will not award a franchise to anyone who may be put in financial peril as a result.<\/p>\n<\/div>\n<\/div>\n<\/details>\n<details>\n<summary>&ldquo;What if it doesn&rsquo;t work?&rdquo;<\/summary>\n<div>\n<p>No business is risk-free. What reduces risk is entering a market with built-in demand, following a system that&rsquo;s already been tested, and having people to call when something goes wrong.<\/p>\n<div class=\"example\"><b>At MilliCare<\/b><\/p>\n<p>MilliCare&rsquo;s corporate team stays involved before, during, and after your opening, with side-by-side coaching, hands-on accountability, and help working through technical problems on jobs your team hasn&rsquo;t seen before. A company representative visits within 60 days of opening. After that, owners get sales and marketing coaching, ongoing training on job costing, scheduling, employee management, equipment, and sales, and an annual training gathering, the MilliCare Exchange.<\/p>\n<\/div>\n<\/div>\n<\/details>\n<\/div>\n<\/div>\n<\/section>\n<section id=\"plan\" class=\"wrap\">\n<header class=\"sec-head\"><span class=\"eyebrow\">Part 3<\/span><\/p>\n<h2>Plan, equip, and staff the business<\/h2>\n<\/header>\n<div class=\"sec-body\">\n<p>A good launch plan answers a handful of questions before you spend money on equipment.<\/p>\n<div class=\"step\"><span class=\"n\">1<\/span><\/p>\n<h3>Plan<\/h3>\n<\/div>\n<ol>\n<li><strong>Define your goals.<\/strong> Do you want to run crews yourself, manage a manager, or build to multiple territories? The answer shapes how much capital and time you need.<\/li>\n<li><strong>Know your all-in cost.<\/strong> Startup costs, plus working capital for payroll, fuel, and insurance until revenue catches up.<\/li>\n<li><strong>Look at your territory.<\/strong> How many commercial customers are nearby, how close together are they, and who serves them now? Drive time is cost, so density matters. MilliCare territories are drawn using demographics such as population density and the amount of office, commercial, and industrial space. Each is designated either a Protected Territory or a nonexclusive Marketing Territory; neither is an exclusive territory (see Item 12 of the FDD).<\/li>\n<li><strong>Handle the legal setup.<\/strong> Business entity, insurance (general liability, commercial auto, workers&rsquo; comp), and any licensing. MilliCare requires IICRC certifications for your team, with at least one IICRC-certified employee at all times, and its hot water extraction and dry carpet cleaning systems carry the Carpet and Rug Institute (CRI) Seal of Approval. Cleaning chemicals come with safety data sheets, and OSHA and state and local workplace safety rules apply. Business licenses and local permits vary, so check the rules in your territory.<\/li>\n<li><strong>Set a realistic timeline.<\/strong> Map the months from signing to first customer: financing, training, equipment, hiring, launch.<\/li>\n<\/ol>\n<p class=\"adv\"><b>The B2B advantage<\/b>Recurring contracts make forecasting easier. You can model revenue account by account instead of guessing at foot traffic, which also helps when you talk to lenders.<\/p>\n<div class=\"step\"><span class=\"n\">2<\/span><\/p>\n<h3>Equip and staff<\/h3>\n<\/div>\n<p>A B2B service business runs on four things. Buy what the work requires on day one and add capacity as contracts come in.<\/p>\n<div class=\"table-scroll\">\n<table>\n<thead>\n<tr>\n<th>Area<\/th>\n<th>What to plan for<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Equipment<\/td>\n<td>Professional-grade tools that meet commercial standards. For MilliCare: a start-up package of commercial equipment, supplies, and chemicals for carpet, upholstery, tile and grout, and performance coatings, including MilliCare&rsquo;s proprietary dry maintenance chemistries, all run out of a small office and warehouse (anywhere from a climate-controlled storage unit to about 1,000 square feet) rather than a retail storefront.<\/td>\n<\/tr>\n<tr>\n<td>Vehicles<\/td>\n<td>Sized for your equipment and crew, clearly branded. A clean truck at a customer&rsquo;s site is often how the next customer finds you. MilliCare owners run at least one cargo van with a bulkhead, painted and wrapped to brand specifications, so the van parked at a client&rsquo;s building is clearly identified.<\/td>\n<\/tr>\n<tr>\n<td>Systems<\/td>\n<td>Scheduling, invoicing, and service records. Commercial buyers want proof of the work: reports, photos, compliance documentation. Pick software that makes documentation automatic.<\/td>\n<\/tr>\n<tr>\n<td>People<\/td>\n<td>Hire your first technician or crew lead before you&rsquo;re overloaded. Look for reliability and attitude first; skills can be trained. Most MilliCare owners open with one or two full-time employees and grow from there. Technicians need to be precise, careful in occupied buildings, and comfortable with early-morning, evening, and weekend work. Salespeople need to be relationship builders who are at ease walking a building with a facility manager.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p class=\"adv\"><b>The B2B advantage<\/b>Scheduled work lets you plan routes and crew hours weeks ahead. That makes hiring easier and keeps labor costs predictable.<\/p>\n<div class=\"help\">\n<h3>Where a franchise helps<\/h3>\n<ul>\n<li>A disclosed investment range, so you plan from real numbers instead of estimates<\/li>\n<li>A defined territory, mapped around where target customers are concentrated<\/li>\n<li>A tested equipment list, vendor relationships, and vehicle specs<\/li>\n<li>Operating software and reporting tools set up before you open<\/li>\n<li>Training for you and your first hires: MilliCare Academy, five classroom days plus three to four days of on-the-job technical training, with required IICRC certifications<\/li>\n<li>Hiring materials: job descriptions, interview guides, onboarding<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n<aside class=\"cta\" aria-label=\"Check territory availability\">\n<div class=\"wrap\">\n<p>Curious whether your area is open? See if a MilliCare territory is available near you.<\/p>\n<p><a class=\"btn primary\" href=\"..\/#hero-form\">Check availability<\/a><\/div>\n<\/aside>\n<div class=\"content\">\n<section id=\"customers\" class=\"wrap\">\n<header class=\"sec-head\"><span class=\"eyebrow\">Part 4<\/span><\/p>\n<h2>Winning commercial customers<\/h2>\n<\/header>\n<div class=\"sec-body\">\n<p>B2B marketing isn&rsquo;t about reaching everyone. It&rsquo;s about reaching the right few hundred decision makers in your territory, consistently. A focused plan beats a big budget.<\/p>\n<ol>\n<li><strong>Build a target list.<\/strong> Identify the corporate offices, law firms, healthcare facilities, schools, airports, hotels, government buildings, and multifamily properties in your territory, and who makes the buying decision: facility manager, property manager, office manager, or legal administrator.<\/li>\n<li><strong>Get found online.<\/strong> A Google Business Profile, local listings, and a clear page with your services and area. Commercial buyers search before they call.<\/li>\n<li><strong>Reach out directly.<\/strong> Phone calls, emails, and in-person visits still win commercial work. A steady weekly routine matters more than any single campaign.<\/li>\n<li><strong>Network locally.<\/strong> Chambers of commerce, trade associations, and vendors who serve the same customers are often your warmest referrals.<\/li>\n<li><strong>Earn the renewal.<\/strong> Show up on schedule, document the work, and ask satisfied customers for referrals and reviews. Your best marketing is the account you already have.<\/li>\n<\/ol>\n<div class=\"table-scroll\">\n<table>\n<thead>\n<tr>\n<th>The first 90 days<\/th>\n<th>Focus<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Days 1&ndash;30<\/td>\n<td>Build your target list, set up your online presence, start daily outreach<\/td>\n<\/tr>\n<tr>\n<td>Days 31&ndash;60<\/td>\n<td>Follow up, join two local networking groups, land your first accounts<\/td>\n<\/tr>\n<tr>\n<td>Days 61&ndash;90<\/td>\n<td>Collect reviews and referrals, refine your list based on what&rsquo;s closing<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p class=\"adv\"><b>The B2B advantage<\/b>Each commercial account is worth more and stays longer, so you can afford to spend real time winning one. Once a customer signs, your effort shifts from finding customers to keeping them.<\/p>\n<div class=\"help\">\n<h3>Where a franchise helps<\/h3>\n<ul>\n<li>A recognized brand and ready-to-use marketing materials<\/li>\n<li>Local web presence supported by the brand<\/li>\n<li>Sales playbooks from owners who&rsquo;ve already done it<\/li>\n<li>Account support: National\/Regional Accounts, which gives you the first opportunity to submit a bid on program locations in your territory; CSS, an EverSmith team that calls buildings in your market and books appointments for your salesperson; and EverConnect, introductions from sister-brand owners already working inside commercial buildings<\/li>\n<li>Peer owners to compare notes with<\/li>\n<\/ul>\n<\/div>\n<div class=\"example\"><b>At MilliCare<\/b><\/p>\n<p>A MilliCare salesperson starts with a site walkthrough: looking at the carpet, tile, and resilient floors with the facility manager and building a Total Care Plan around what&rsquo;s there, such as entryway protection where soil comes in and extra attention to the paths people walk every day. Many accounts start with carpet and grow into tile and grout, resilient floors, and upholstery once the customer sees the results. Relationships also start outside the building: owners who show up consistently at groups like IFMA (International Facility Management Association) and ALA (Association of Legal Administrators) become the name facility managers and legal administrators already know before a request for proposals goes out.<\/p>\n<\/div>\n<\/div>\n<\/section>\n<section id=\"evaluate\" class=\"wrap\">\n<header class=\"sec-head\"><span class=\"eyebrow\">Part 5<\/span><\/p>\n<h2>How to evaluate a franchise, and your next step<\/h2>\n<\/header>\n<div class=\"sec-body\">\n<h3>Questions to ask any franchisor<\/h3>\n<p>Whatever brand you consider, these questions will tell you a lot. Use them with every franchisor you talk to, including us.<\/p>\n<ol>\n<li><strong>What drives demand?<\/strong> Is it regulation, insurance, safety, or contracts, or is it consumer whim?<\/li>\n<li><strong>Who brings in the customers?<\/strong> Does the brand provide national or regional accounts and lead programs, or are you on your own for every customer?<\/li>\n<li><strong>How long is training, and what happens after?<\/strong> Ask for specifics: number of days, classroom versus field, and who you call in month six.<\/li>\n<li><strong>How big is your territory, and how is it defined?<\/strong> Ask how many target customers it contains, not just the ZIP codes.<\/li>\n<li><strong>Who&rsquo;s behind the company?<\/strong> Ask about ownership, how long the brand has operated, and its resources.<\/li>\n<li><strong>What do current owners say?<\/strong> The FDD lists current and former owners. Call several, and ask what their first year was really like.<\/li>\n<li><strong>What&rsquo;s in the FDD?<\/strong> Review it with a franchise attorney and an accountant before signing anything.<\/li>\n<\/ol>\n<div class=\"help\">\n<h3>How MilliCare answers<\/h3>\n<dl class=\"answers\">\n<div>\n<dt>Demand<\/dt>\n<dd>Asset protection. Flooring is one of the largest capital investments in a commercial building, and its care usually rides at the bottom of a janitorial contract. MilliCare&rsquo;s scheduled care is designed to keep floors looking and performing like new for longer, so customers can put off the cost and disruption of replacing them.<\/dd>\n<\/div>\n<div>\n<dt>Customer support<\/dt>\n<dd>National\/Regional Accounts gives you the first opportunity to bid on program locations in your territory (a management fee may apply, as disclosed in the FDD), CSS books appointments for your salesperson, and EverConnect brings introductions from sister-brand owners already inside the building.<\/dd>\n<\/div>\n<div>\n<dt>Territory<\/dt>\n<dd>Defined boundaries based on population density and the amount of office, commercial, and industrial space, designated a Protected Territory or a nonexclusive Marketing Territory. Territories are not exclusive; see Item 12 of the FDD.<\/dd>\n<\/div>\n<div>\n<dt>Training and support<\/dt>\n<dd>MilliCare Academy, five classroom days plus three to four days on the job, with required IICRC certifications; then side-by-side coaching, a visit within 60 days of opening, technical help on the job, sales and marketing coaching, and annual training at the MilliCare Exchange.<\/dd>\n<\/div>\n<div>\n<dt>Backing<\/dt>\n<dd>MilliCare is part of EverSmith Brands, a portfolio of B2B essential service franchises backed by The Riverside Company. Owners get the focus of a single brand with the resources and stability of a larger platform behind it.<\/dd>\n<\/div>\n<\/dl>\n<\/div>\n<figure class=\"quote\">\n<blockquote><p>&ldquo;The relationships you build in MilliCare are vital. Once you&rsquo;ve sold a customer and get them on board, they&rsquo;re going to be your customer for a long time.&rdquo;<\/blockquote><figcaption>Richard Cranston, MilliCare multi-unit owner, Montreal, QC<\/figcaption><\/figure>\n<h3>Your launch checklist<\/h3>\n<ul class=\"check\">\n<li><label><input type=\"checkbox\"><span>Write down your goals: income, time, and how big you want to grow<\/span><\/label><\/li>\n<li><label><input type=\"checkbox\"><span>Total your available capital, including working capital<\/span><\/label><\/li>\n<li><label><input type=\"checkbox\"><span>Research the commercial customers in your area<\/span><\/label><\/li>\n<li><label><input type=\"checkbox\"><span>Ask every franchisor you consider the seven questions above<\/span><\/label><\/li>\n<li><label><input type=\"checkbox\"><span>Review the FDD with a franchise attorney and accountant<\/span><\/label><\/li>\n<li><label><input type=\"checkbox\"><span>Talk to at least three current owners<\/span><\/label><\/li>\n<li><label><input type=\"checkbox\"><span>Line up financing<\/span><\/label><\/li>\n<\/ul>\n<\/div>\n<\/section>\n<\/div>\n<section class=\"final\" id=\"apply\">\n<div class=\"wrap\"><span class=\"eyebrow\">Your next step<\/span><\/p>\n<h2>Find out whether your area is available<\/h2>\n<p>It&rsquo;s a short conversation with a member of the MilliCare franchise development team, with no obligation, and you&rsquo;ll come away knowing what a MilliCare territory near you would look like.<\/p>\n<div class=\"actions\"><a class=\"btn primary\" href=\"..\/#hero-form\">See if your territory is available<\/a><a class=\"btn ghost\" href=\"#\" role=\"button\" data-print>Save as PDF<\/a><\/div>\n<\/div>\n<\/section>\n<div class=\"wrap legal\">\n<p class=\"print-only\">Saved from the MilliCare ownership guide on <span data-print-date><\/span>. To check territory availability, visit millicarefranchise.com.<\/p>\n<p>This guide is for informational purposes only and is not an offer to sell a franchise. An offer can only be made through a Franchise Disclosure Document. <span class=\"slot\">[STATE DISCLAIMER LANGUAGE PER LEGAL]<\/span> Guide updated October 2026.<\/div>\n<style>\n.es-guide .print-only{display:none}\n@media print{\n@page{margin:0.6in}\n.es-guide{-webkit-print-color-adjust:exact;print-color-adjust:exact}\n.es-guide .actions,.es-guide .toc,.es-guide .cta,.es-guide .btn{display:none!important}\n.es-guide .print-only{display:block}\n.es-guide details::details-content{content-visibility:visible;display:block}\n.es-guide .table-scroll{overflow:visible}\n.es-guide .example,.es-guide .help,.es-guide .step,.es-guide .fit>div,.es-guide .quote,.es-guide details,.es-guide table,.es-guide li{break-inside:avoid}\n.es-guide h2,.es-guide h3,.es-guide .sec-head{break-after:avoid}\n}\n<\/style>\n<p><script>\n(function(){\nvar g=(document.currentScript&&document.currentScript.closest('.es-guide'))||document.querySelector('.es-guide');\nif(!g)return;\nvar opened=[];\nfunction before(){\nopened=[];\ng.querySelectorAll('details:not([open])').forEach(function(d){d.open=true;opened.push(d);});\nvar s=g.querySelector('[data-print-date]');\nif(s)s.textContent=new Date().toLocaleDateString('en-US',{year:'numeric',month:'long',day:'numeric'});\n}\nfunction after(){opened.forEach(function(d){d.open=false;});opened=[];}\nwindow.addEventListener('beforeprint',before);\nwindow.addEventListener('afterprint',after);\ng.querySelectorAll('[data-print]').forEach(function(b){b.addEventListener('click',function(e){e.preventDefault();window.print();});});\n})();\n<\/script><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Ownership guide &middot; MilliCare Launching a B2B service business Whether it fits you, how to plan it, how to equip it, and how to win customers. A practical walkthrough, with MilliCare as a real-world example at every step. See if your territory is availableSave as PDF Why B2BIs it right for you?Plan, equip and staffWinning [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-10799","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/pages\/10799","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/comments?post=10799"}],"version-history":[{"count":2,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/pages\/10799\/revisions"}],"predecessor-version":[{"id":10801,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/pages\/10799\/revisions\/10801"}],"wp:attachment":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/media?parent=10799"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}},{"id":10589,"date":"2026-09-30T13:18:50","date_gmt":"2026-09-30T13:18:50","guid":{"rendered":"https:\/\/eversmithbrstg.wpenginepowered.com\/millicare\/franchise\/"},"modified":"2026-11-05T18:15:08","modified_gmt":"2026-11-05T18:15:08","slug":"franchise","status":"publish","type":"page","link":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/","title":{"rendered":"MilliCare Franchise"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":27,"featured_media":10810,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"templates\/template-landing.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-10589","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/pages\/10589","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/comments?post=10589"}],"version-history":[{"count":9,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/pages\/10589\/revisions"}],"predecessor-version":[{"id":10816,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/pages\/10589\/revisions\/10816"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/media\/10810"}],"wp:attachment":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/media?parent=10589"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}},{"id":56,"date":"2026-03-23T20:54:55","date_gmt":"2026-03-23T20:54:55","guid":{"rendered":"http:\/\/localhost:8080\/?page_id=56"},"modified":"2026-11-09T18:04:45","modified_gmt":"2026-11-09T18:04:45","slug":"home-page","status":"publish","type":"page","link":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/home-page\/","title":{"rendered":"Home Page"},"content":{"rendered":"\r\n\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/www.eversmithbrands.com\/wp-content\/uploads\/sites\/9\/2026\/08\/eversmith_footprint_combined_2-2.png\" alt=\"Maps show National Footprint's widespread franchise territories and national accounts across North America. TITLE\" class=\"wp-image-10531\"\/><\/figure>\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":13,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-56","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/pages\/56","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/comments?post=56"}],"version-history":[{"count":1,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/pages\/56\/revisions"}],"predecessor-version":[{"id":10817,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/pages\/56\/revisions\/10817"}],"wp:attachment":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/media?parent=56"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}},{"id":3,"date":"2026-03-23T18:29:42","date_gmt":"2026-03-23T18:29:42","guid":{"rendered":"http:\/\/localhost:8080\/?page_id=3"},"modified":"2026-08-25T01:04:29","modified_gmt":"2026-08-25T01:04:29","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\"><strong>EverSmith Brands Privacy Statement<\/strong><\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">This web site is owned and operated by EverSmith Brands, Inc.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">d\/b\/a&nbsp; EverSmith Brands and our affiliates (as used in this Privacy Statement, \u201cEverSmith Brands\u201d, \u201cus\u201d or \u201cwe\u201d) respect and share your concern about your privacy. We are committed to protecting your Personal Information. You have a right to know what information we collect and how we may use it. The following Privacy Statement describes the information we collect and how we use this information. By using our Website(s) and submitting a form on our Website(s) properties (including&nbsp;<strong>EverSmithBrands.com<\/strong>), you consent to the practices described herein.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you have any questions or concerns about our \u201cPrivacy Policy,\u201d please contact us at&nbsp;info@eversmithbrands.com&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>A SUMMARY OF OUR POLICY<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This Policy applies to EverSmith Brands, EverSmith Brands and our affiliates and describes the types of information we may collect from you or that you may provide when you visit the Website(s)&nbsp;<strong>https:\/\/www.EverSmith Brands.com<\/strong>\/ any of its sub-Websites (hereinafter together referred to as \u201cWebsite\u201d or \u201cWebsite(s)\u201d) or otherwise interact with us, and describes our practices for collecting, using, maintaining, protecting, and disclosing that information. This Policy is not meant to apply to any Websites or EverSmith Brands businesses owned or operated by a franchisee of the Company. All EverSmith Brands franchised locations are independently owned businesses and the use of a franchised EverSmith Brands franchised location, and any related Website(s) shall be governed by the franchisees\u2019 respective privacy policies.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Policy is designed to assist you in understanding how we collect, use and safeguard the personal information you provide to us and to assist you in making informed decisions when using our Website(s) and our products and services. This statement will be continuously assessed against new technologies, business practices and our customers\u2019 needs. This Policy may change from time to time (see Policy Changes). Your continued use of this Website after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As a general policy, no personal information is collected from our visitors except when collecting form information which is volunteered by you. However, as with most sites, certain non-personal information is recorded by the standard operation of our servers (\u201cCookie Technology\u201d). Such information is used to provide an enhanced online experience, and may include:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The name of the ISP from which you access the Internet.&nbsp;<\/li>\n\n\n\n<li>The date and time you accessed the site.&nbsp;<\/li>\n\n\n\n<li>The Internet address of the Web site from which you enter our site and where you go after you leave our site.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">This information is also used to measure and monitor the use of our site and to improve its content.&nbsp; The Cookie Technology does not personally identify you or extract any information from your computer. Data which would personally identify you is known only when voluntarily submitted.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The voluntary information you provide us with is used to improve our customer service standards and\/or provide the requested information.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This Policy applies to information we collect:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>On the Website(s).&nbsp;<\/li>\n\n\n\n<li>In email, text, and other electronic messages between you and this Website and\/or us.&nbsp;<\/li>\n\n\n\n<li>Through information you may provide to us in registering an account on our Website(s) or through our loyalty and\/or marketing programs.&nbsp;<\/li>\n\n\n\n<li>Through orders and purchases you may make online and\/or in-store.&nbsp;<\/li>\n\n\n\n<li>Through information you may provide to us via surveys or other information requests from us.&nbsp;<\/li>\n\n\n\n<li>Through information you may provide to us in your franchise application.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">This Policy does not apply to information collected by any third-party Websites that are not owned or controlled by EverSmith Brands, including through any application or content (including advertising) that may link to or be accessible from or on our Website(s). Please be aware that we are not responsible for such third-party service providers\u2019 privacy practices or contents. Therefore, EverSmith Brands advises you to be aware when you leave our Website(s) and to read carefully the privacy policies of such third parties.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>TERMS AND CONDITIONS<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This Website is owned by EverSmith Brands. Any images, graphics, multimedia, or content is copyrighted by EverSmith Brands and may only be used in the manner provided for in these Terms and Conditions.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In addition, the Website contains names, logos, trademarks, service marks and other intellectual property, which are the property of EverSmith Brands and may not be used for any purpose without the express written consent of EverSmith Brands.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The terms and conditions outlined throughout this Privacy Policy, are interpreted in accordance with and governed by the laws of the United States of America. If any provision of this agreement is unlawful, void, or unenforceable, it will not affect the validity and enforceability of any remaining provisions.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This statement sets forth the entire agreement regarding all the matters discussed in this statement.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By law, these terms and conditions may change at any time. You will be required to comply with such revisions and therefore should periodically visit this section to review the current terms and conditions by which you are bound.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This Website was created to be informative. Accordingly, we permit you to download or photocopy material displayed on this site for your non-commercial personal use. Any content or graphics extracted from the site must prominently display copyright and other proprietary notices.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>ARBITRATION CLAUSE NOTICE<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Please note that this Policy is subject to an arbitration provision, requiring you to arbitrate any claims you may have against EverSmith Brands on an individual basis. Arbitration on an individual basis means that you will not have, and you waive, the right for a judge or jury to decide your claims, if any, and that you may not proceed in a class, consolidated, or representative capacity.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>WHAT TYPE OF INFORMATION DO WE COLLECT?<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We may collect several types of information from and about users of our Website(s).&nbsp; When you visit our Website(s) you may provide us with two types of information: personal information you knowingly choose to disclose when you provide it to us, and automatically as you navigate through the Website. Information collected automatically may include usage details, IP addresses, and information collected through cookies, and other tracking technologies.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Personal Information You Choose to Provide<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, you may need to provide the following information: name; website URL information; email address; home and business phone numbers; password and security question; billing information; favorite store and items; birthdate; marketing preferences; and other demographic information.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In addition to providing the foregoing information, if you choose to correspond further with us through email, we may retain the content of your email messages together with your email address and our responses. We provide the same protections for these electronic communications that we employ in the maintenance of information received by mail and telephone.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Website Use Information<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Similar to other commercial Websites, our Website(s) utilizes a standard technology called \u201ccookies\u201d (see explanation below, \u201cWhat Are Cookies?\u201d), web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) and Web server logs to collect information about how our Website is used. We use third party tracking services such as Google Analytics and Facebook and Facebook analytical pixels that use cookies, pixels, and web beacons to collect bit personally identifiable information as well as aggregated and anonymized data about visitors to our Website(s). We use third party tracking services such as Google Analytics and Facebook and Facebook analytical pixels that use cookies, pixels, and web beacons to collect bit personally identifiable information as well as aggregated and anonymized data about visitors to our Website(s). This data may include usage and subscriber statistics, browsing activities, page views, and other information regarding your interaction with the Website. Detailed collected information can be such as the date and time of visits, the pages viewed, time spent at our Website(s), and the Websites visited just before and just after our Website, audience location, audience engagement, mobile traffic behavior, traffic sources, social media traffic, Website content trends, page bounce rates, Website search behavior, events and funnel visualization.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Certain areas of our Website(s), including our social media accounts, contain information supplied by users and others. If you submit user content to our social media accounts, you acknowledge that the content will be publicly available. Please do not submit any information to the social media accounts, including personally identifiable information, that you do not want to make public. We are not responsible for comments, advice, reviews, information, or any other posting made by you, other users or third parties in these areas. We do not have the obligation, but we reserve the right to review content posted in public areas, including to our social media pages, and to delete or edit them, for any reason, at any time.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How Do We Use the Information That You Provide to Us?<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Broadly speaking, we use personal information for the purposes of administering our business activities, providing customer service, and making available other products and services to our customers and prospective customers. If you join our loyalty program, we also use the personal information we collect about you as necessary to track rewards and otherwise manage and administer our loyalty program. Occasionally, we may also use the information we collect to notify you about new services and special offers we think you will find valuable. The lists used to send you product and service offers are developed and managed and designed to safeguard the security and privacy of our customers\u2019 personal information.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What Are Cookies? Cookies are a feature of Web browser software that allows Web servers to recognize the computer used to access a Website(s). Cookies are small pieces of data that are stored by a user\u2019s Web browser on the user\u2019s hard drive. Cookies can remember what information a user accesses on one Web page to simplify subsequent interactions with that Website by the same user or to use the information to streamline the user\u2019s transactions on related Web pages. This makes it easier for a user to move from Web page to Web page and to complete commercial transactions over the Internet. Cookies should make your online experience easier and more personalized.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How Do We Use Information We Collect from Cookies?<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We use Website browser software tools such as cookies and Web server logs to gather information about our Website(s) users\u2019 browsing activities, in order to constantly improve our Website and better serve our customers. This information assists us to design and arrange our Web pages in the most user-friendly manner and to continually improve our Website(s) to better meet the needs of our customers and prospective customers.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cookies help us collect important business and technical statistics. The information in the cookies lets us trace the paths followed by users to our Website(s) as they move from one page to another. Web server logs allow us to count how many people visit our Website(s) and evaluate our Website\u2019s visitor capacity. We do not use these technologies to capture your individual email address or any personally identifying information about you although they do permit us to send focused online banner advertisements or other such responses to you.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How Do We Protect Your Information?<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We maintain administrative, technical, and physical safeguards designed to protect the Personal Information you provide to us against accidental, unlawful, or unauthorized destruction, loss, alteration, access, disclosure, or use. This includes our encryption of any data we transmit to third parties as described in this Privacy Statement. However, while we exercise what we believe to be appropriate standards and safeguards, no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially reasonable means to protect your Personal Information, we cannot guarantee its absolute security and will not be responsible for any accidental, unlawful, or unauthorized destruction, loss, alteration, access, disclosure, or use of any Personal Information you have given to us.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your browser or device may offer You a \u201cDo Not Track\u201d option, which allows You to signal to operators of Websites, web applications, mobile applications, and services (including behavioral advertising services) that You do not wish such operators to track certain of Your online activities over time or across different Websites or applications. This Website does not support Do Not Track requests at this time, which means that We or our analytics providers or other third parties with which We are working may collect information about Your online activity both during and after Your use of the Service. If at any time You would like to opt out of online tracking or behavioral advertising, please contact us at&nbsp;<strong>info@EverSmithBrands.com.<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Communication Opt-Out<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you wish to opt out of receiving offers directly from EverSmith Brands, you can unsubscribe by following the opt-out instructions in the emails that they send you located at the footer of the communication. We can be reached by postal mail at 6700 Forum Dr Ste 150 Orlando FL 32821, or by email at&nbsp;<strong>info@EverSmithBrands.com<\/strong>&nbsp;with questions, comments, or suggestions.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Do We Disclose Information to Outside Parties?<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We may provide aggregate information about our customers, sales, Website traffic patterns and related Website information to our affiliates or reputable third parties, but this information will not include personally identifying data, except as otherwise provided in this Privacy Policy.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What about Legally Compelled Disclosure of Information?<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We may disclose information when legally compelled to do so, in other words, when we, in good faith, believe that the law requires it or for the protection of our legal rights.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What About Other Websites Linked to Our Website?<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We are not responsible for the practices employed by Websites linked to or from our Website(s) nor the information or content contained therein.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>NO INFORMATION FROM CHILDREN UNDER THE AGE OF 13<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Our Website(s) are not intended for children under 13 years of age. No one under age 13 may provide any personal information to or on the Website(s). We do not knowingly collect personal information from children under 13. If you are under 13: (i) do not use or provide any information on this Website(s) or on or through any of its features, (ii) register on the Website(s), (iii) make any purchases through the Website(s), (iv) use any of the interactive or public comment features of this Website(s), or (v) provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received personal information from a child under 13, we will delete that information. If you believe we might have any information about or about a child under 13, please contact us at by email at&nbsp;<strong>info@EverSmithBrands.com<\/strong>&nbsp;or by mail at the following address:&nbsp;<strong>6700 Forum Dr Ste 150 Orlando FL 32821.<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>INFORMATION UNDER THE AGE OF 16<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We will gather information about children between the ages of 13 and 16 only with their parent\u2019s or guardian\u2019s consent and will cease using their information if that consent is withdrawn.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>HOW WE USE YOUR INFORMATION<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We process, store, use, and disclose the information collected via our Website(s).&nbsp; Among other things, we use information that we collect about you, or that you provide to us to or that is provided to us by third parties, to:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Engage in the franchise qualification process.&nbsp;<\/li>\n\n\n\n<li>Consider offering you a franchise within the&nbsp; EverSmith Brands platform.&nbsp;<\/li>\n\n\n\n<li>Inform you about offers or surveys.&nbsp;<\/li>\n\n\n\n<li>Contact you regarding franchise sales.&nbsp;<\/li>\n\n\n\n<li>Monitor or improve the Website.&nbsp;<\/li>\n\n\n\n<li>Customize advertising and content.&nbsp;<\/li>\n\n\n\n<li>Provide special offers to you.&nbsp;<\/li>\n\n\n\n<li>Loyalty\/rewards program.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Send you promotional materials on our own behalf and on behalf of our business partners.&nbsp;<\/li>\n\n\n\n<li>Fulfill any other purpose for which you provide it.&nbsp;<\/li>\n\n\n\n<li>Notify you about changes to our Website(s) or any services we offer or provide through it.&nbsp;<\/li>\n\n\n\n<li>In connection with our marketing service providers to enhance the content we provide to you and create a better user experience.&nbsp;<\/li>\n\n\n\n<li>In connection with machine learning processes to improve the operation of the Website and our services.&nbsp;<\/li>\n\n\n\n<li>&nbsp;In support of business transfers (e.g., to consider and implement mergers, acquisitions, reorganizations).&nbsp;<\/li>\n\n\n\n<li>Legal proceedings and obligations.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>In any other way we may describe when you provide the information.&nbsp;<\/li>\n\n\n\n<li>For any other purpose with your consent.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Except as otherwise disclosed in this Policy, we do not rent, sell, transfer, or otherwise disclose your personal information to any third party. We do not sell or share your information for the purposes of targeted advertising. We may aggregate information supplied by users during the Website registration process and information about their use of our Website(s)to maintain our services and describe our Website user base to potential partners and advertisers. This information is used to supply summary data about our community of users. There are certain circumstances in which we may need to disclose personally identifiable information about you, and we want you to know about them.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We may employ other businesses, certain services, and individuals to perform functions on our behalf, such as administering loyalty programs, fulfilling orders, sending mail, sending texts, holding live chats or webinars, providing marketing assistance, and data analysis. We may share your personal information with these companies. We will provide them with only the information necessary to perform their functions.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We may form business relationships with other companies. Some of these relationships include the sharing of some of your personal information with our partners to extend these services to you. We require that our partners not disclose your information to other organizations without your consent. However, our partners\u2019 use of your information is governed by their privacy policies.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We may reveal user information if we believe that a user is harming or interfering with other Website users, anyone else, or violating our Terms of Use, or infringing any of our rights. Further, to the extent we believe it is required by law,&nbsp;<strong>EverSmith Brands<\/strong>&nbsp;will reveal information, including personal information. If we are asked by subpoena or other legal means to disclose any of your personal information we will, if permitted by law, attempt to notify you via the email address you supplied during registration at least ten days before we respond to the request.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ownership or control of our business or the Website may be transferred sold in connection with a sale of a substantial portion of the assets of our Company or other transactions may occur in which your personal information is one of the business assets transferred. In such a case, your personal information, which we have gathered, may be one of the business assets we transfer and, you agree to such transfer and acknowledge and agree that any successor to or acquirer of us will continue to have the right to use your personal information and other information in accordance with the terms of this Policy.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We may also share your personal information with our franchisees, subsidiaries, and affiliates, as well as certain third-party vendors, consistent with this Policy. Our subsidiaries and affiliates will be bound to treat and maintain any personal information in accordance with this Policy.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We may also use and share your personal information for other legitimate business reasons not specified herein. We will periodically update this Policy to inform you of any changes to our data use and sharing practices.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>DATA SECURITY<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No data transmissions over the internet can be guaranteed to be entirely secure. We cannot ensure or warrant the security of any information you transmit to us, and you do so at your own risk. Once we receive your transmission, we will make all reasonable efforts to ensure security on our systems. We use secure server software and firewalls to protect your information from unauthorized access or disclosure. So, while we strive to protect your data, we cannot guarantee that unauthorized access, hacking, data loss or a data breach will never occur.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You should be aware that your information may be accessed or disclosed in connection with a breach of such firewalls and secure server software. By using this Website or otherwise providing PII to us, you agree that we can communicate with you electronically regarding security, privacy and administrative issues relating to your use of the Website. We may post a notice on our Website(s) if a security breach occurs. In these circumstances, we may also send an email to you at the email address you have provided to us so that you can take appropriate steps.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Depending on where you live, you may have a legal right to receive notice of a security breach in writing. To receive free written notice of a security breach (or to withdraw your consent from receiving electronic notice) you should notify us at&nbsp;<strong>info@EverSmithBrands.com<\/strong>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>EMAIL COMMUNICATION<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We may use your email address to contact you with required email messages about the Website. We may also use your email address to send you newsletters or other communications you request. We will do our best to provide you with an opportunity to opt out of receiving such further communications at the time you are contacted.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>SMS COMMUNICATION<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you consent, we may use your mobile phone number to contact you with text messages about the Website(s), including but not limited to orders that you place, to inform you about marketing promotions, to communicate regarding any rewards\/loyalty programs, to schedule an appointment and certain other related communications. If you opt into such communications, you may receive between 1 and 3 text messages per week from us or our affiliated rewards\/loyalty program provider. Standard text messaging and data rates may apply. If you have any questions or concerns about the SMS communications, you may contact us via email to\u00a0<strong>info@EverSmithBrands.com<\/strong>. If you have opted in to receiving SMS communications, you may opt out at any time by replying \u201cSTOP\u201d to the text messages you receive from us and\/or our third-party partners. Text messaging originator opt-in data and consent will not be shared with any third parties, excluding aggregators and providers of the Text Message services.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>LOCATION OF PROCESSING AND STORAGE OF DATA<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We are based in the United States, and the personal information that we collect, and process is retained and stored in the United States. We use service providers that store personal information on our behalf in the United States and in other third countries. Please be aware that the United States, and these other third countries, may not provide the same level of protection of personal information as in your country, state, or other jurisdiction of residence or nationality, and when transferred to the United States or elsewhere, your personal information may be accessible by, or otherwise made available to, local government authorities and officials pursuant to judicial or administrative orders, decrees, and demands, or other domestic laws, statutes, and regulations. By continuing to provide us such information, you hereby acknowledge and agree that your personal information will be transferred to, and stored in, the United States and in such other third countries.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>DISPUTES AND AGREEMENT TO ARBITRATE<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By using the Website(s) or otherwise using our services, you and EverSmith Brands agree that, if there is any controversy, claim, action, or dispute arising out of or related to your use of the Website(s), or the breach, enforcement, interpretation, or validity of this Policy or any part of it (\u201cDispute\u201d), both parties shall first try in good faith to settle such Dispute by providing written notice to the other party describing the facts and circumstances of the Dispute and allowing the receiving party 30 days in which to respond to or settle the Dispute.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Notice shall be sent to EverSmith Brands:&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>EverSmith Brands Franchising, Inc.<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>6700 Forum Dr Ste 150 Orlando FL 32821<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Notice shall be sent to you at:&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The last-used address that we may have on file for you.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You and the Company agree that this dispute resolution procedure is a condition precedent that must be satisfied before initiating any litigation or filing any claim against the other party. IF ANY DISPUTE CANNOT BE RESOLVED BY THE ABOVE DISPUTE RESOLUTION PROCEDURE, YOU AGREE THAT THE SOLE AND EXCLUSIVE FORUM FOR SUCH DISPUTE WILL BE DECIDED BY BINDING ARBITRATION ON AN INDIVIDIAUL BASIS. Arbitration on an individual basis means that you will not have, and you hereby waive, the right for a judge or jury to decide your claims, and that you may not proceed in a class, consolidated, or representative capacity. Other rights that you and we would have in court will not be available or will be more limited in arbitration, including discovery and appeal rights.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The arbitrator, and not any federal, state, or local court or agency, shall have exclusive authority to resolve any dispute arising under or relating to the arbitrability or the interpretation, applicability, enforceability, or formation of this Policy, including any claim that all or any part of this Policy is void or voidable.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>CHOICE OF LAW AND VENUE<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This Policy has been made in, and shall be construed in accordance with, the laws of the State of North Carolina, without giving effect to any conflict of law principles.&nbsp; The arbitration of any claim arising from or relating to this Policy will be conducted in Orlando, Florida.&nbsp;&nbsp; Any action arising from or relating to this Policy or its claimed breach, or to ant arbitration conducted relating to this Policy, shall be commenced, and resolved only in a federal or state court located in Orlando, Florida and you consent to the exercise of personal jurisdiction by and exclusive venue in such courts.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pursuant to Section 1798.83 of the California Civil Code, residents of California can obtain certain information about the types of personal information that companies with whom they have an established business relationship have shared with third parties for direct marketing purposes during the preceding calendar year. That law provides that consumers may request a copy of the personal information that we hold about you.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Consumers may also request information regarding the categories of personal information that have been shared with third parties, the names and addresses of those third parties and examples of the types of services or products marketed by those third parties. To request either a copy of the PII maintained by us about you or to request a copy of the information disclosure provided by us during the preceding calendar year pursuant to Section 1798.83 of the California Civil Code, please contact us via email to&nbsp;<strong>info@EverSmithBrands.com<\/strong>, or by writing us at the address at the bottom of this Policy. Please allow 30 days for a response.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>YOUR PRIVACY RIGHTS<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You may have certain rights under applicable data protection laws with respect to personal information about you that is collected through the Website or when you contact or otherwise engage with us. Residents of certain states may have additional data privacy rights, including the following:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Right to Know<\/em>: The right to know about what personal information we collect about you, and our intended use of, and purposes for collecting, your personal information. The personal information that we collect from you, the purposes for which it is used, the source of such personal information, and the parties to whom we share your personal information, among other issues, are set forth in this Privacy Policy.&nbsp;&nbsp;<\/li>\n\n\n\n<li><em>Access<\/em>: The right to access general categories or the specific pieces of personal information we have collected, used, disclosed, or sold about you over the past twelve (12) months, including the sources from which the personal information was collected; the business or commercial purpose for which your personal information was collected, used, disclosed, or sold; and, the third parties with whom we have shared your personal information.&nbsp;<\/li>\n\n\n\n<li><em>Deletion\/Erasure<\/em>: The right to request that we delete or erase your personal information under certain circumstances. This will not affect the lawfulness of our use of your information based on your consent before it was withdrawn.&nbsp;<\/li>\n\n\n\n<li><em>Data Portability<\/em>: The right to request that we transfer, to the extent technically feasible, personal information in certain forms and formats.&nbsp;<\/li>\n\n\n\n<li><em>Nondiscrimination<\/em>: The right not to be subject to discrimination for asserting your rights.&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">To exercise these rights, you may call us at (844) 473-3650, or email us at&nbsp;<strong>info@EverSmithBrands.com<\/strong>. You may also submit a Do Not Sell My Personal Information request by emailing&nbsp;<strong>info@EverSmithBrands.com<\/strong>. Once we receive your request, we will let you know how to verify your identity.&nbsp; You may have your authorized agent contact us in the same manner. In the event you submit, or your authorized agent submits on your behalf, a data request, you (and your authorized agent) hereby acknowledge and agree, under penalty of perjury, that you are (or the authorized agent of) the consumer whose personal information is the subject of the request. We will respond to any data requests within the timeframes required by law, and we may charge a fee to facilitate your request where permitted by law. If you make, or an authorized agent on your behalf makes, any request related to your personal information, we will ascertain your identity to the degree of certainty required under applicable law before addressing your request. We may require you to match at least three pieces of personal information we have previously collected from you before granting you access or otherwise responding to your request. We may require written documentation that demonstrates a third party is authorized to serve as your agent for the purposes<strong>&nbsp;<\/strong>of submitting the requests set forth herein, unless you have provided the authorized agent with power of attorney in compliance with applicable law. None of these rights are absolute and are subject to legal and regulatory exceptions and exemptions.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We may not discriminate against You because You exercised any of Your rights under the CCPA, including, but not limited to, by:&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Denying goods or services to You.&nbsp;<\/li>\n\n\n\n<li>Charging different prices or rates for goods or services, including using discounts or other benefits or imposing penalties.&nbsp;<\/li>\n\n\n\n<li>Providing a different level or quality of goods or services to You.&nbsp;<\/li>\n\n\n\n<li>Suggesting that You will receive a different price or rate for goods or services or a different level or quality of goods or services.&nbsp;<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">However, nothing prohibits us from charging You a different price or rate, or from providing a different level or quality of goods or services to You, if that difference is reasonably related to the value provided to us by Your data.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We may offer financial incentives, including payments to You as compensation, for the collection of personal information, the sale of personal information, or the deletion of personal information. We may also offer a different price, rate, level, or quality of goods or services to You if that price or difference is directly related to the value provided to us by Your data.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>RETENTION OF YOUR INFORMATION<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We retain your personal information and other information if it is necessary and relevant for our operations. We may retain information from closed accounts to comply with the law, prevent fraud, collect any fees owed, resolve disputes, troubleshoot problems, assist with any investigation, enforce our Terms of Service, and\/or take any other action permitted by law. The information we retain about you will be handled in accordance with this Policy to the maximum extent permitted by law, after which it will be fully deleted or, alternatively, anonymized.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>CALIFORNIA CONSUMER PRIVACY ACT NOTICE<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We provide the following information to residents of the State of California:&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Categories of personal information collected in last 12 months<\/strong>&nbsp;<\/td><td><strong>Purposes for which personal information will be used<\/strong>&nbsp;<\/td><\/tr><tr><td>Identifiers such as a real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, social security number, driver\u2019s license number, passport number, or other similar identifiers&nbsp;<\/td><td><em>Performing services on behalf of EverSmith Brands or our service providers, including scheduling appointments; creating, maintaining, and servicing accounts; providing customer service; verifying customer information; undertaking activities to verify or maintain the quality or safety of a service or device that is owned, or controlled by EverSmith Brands, and to improve, upgrade, or enhance the service or device that is owned, or controlled by EverSmith Brands; providing advertising or marketing services; providing analytic services; detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; complying with applicable laws, regulations, rules, and requests of relevant law enforcement and\/or other governmental agencies; endeavoring to protect our and our partners\u2019 rights, property, or safety, and the rights, property, and safety of our personnel, members, users, visitors, and other third parties.<\/em>&nbsp;<\/td><\/tr><tr><td>Any categories of personal information described in subdivision (e) of Section 1798.80 (California Customer Records statute, Cal. Civ. Code 1798.80(e))&nbsp;<\/td><td><em>Performing services on behalf of EverSmith Brands or our service providers, including scheduling appointments; creating, maintaining, and servicing accounts; providing customer service; verifying customer information; undertaking activities to verify or maintain the quality or safety of a service or device that is owned, or controlled by EverSmith Brands, and to improve, upgrade, or enhance the service or device that is owned, or controlled by EverSmith Brands; providing advertising or marketing services; providing analytic services; detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; complying with applicable laws, regulations, rules, and requests of relevant law enforcement and\/or other governmental agencies; endeavoring to protect our and our partners\u2019 rights, property, or safety, and the rights, property, and safety of our personnel, members, users, visitors, and other third parties.<\/em>&nbsp;<\/td><\/tr><tr><td>Characteristics of protected classifications under California or federal law&nbsp;<\/td><td><em>Performing services on behalf of EverSmith Brands or our service providers, including scheduling appointments; creating, maintaining, and servicing accounts; providing customer service; verifying customer information; undertaking activities to verify or maintain the quality or safety of a service or device that is owned, or controlled by EverSmith Brands, and to improve, upgrade, or enhance the service or device that is owned, or controlled by EverSmith Brands; providing advertising or marketing services; providing analytic services; detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; complying with applicable laws, regulations, rules, and requests of relevant law enforcement and\/or other governmental agencies; endeavoring to protect our and our partners\u2019 rights, property, or safety, and the rights, property, and safety of our personnel, members, users, visitors, and other third parties.<\/em>&nbsp;<\/td><\/tr><tr><td>Commercial information, including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies&nbsp;<\/td><td><em>Performing services on behalf of EverSmith Brands or our service providers, including scheduling appointments; creating, maintaining, and servicing accounts; providing customer service; verifying customer information; undertaking activities to verify or maintain the quality or safety of a service or device that is owned, or controlled by EverSmith Brands, and to improve, upgrade, or enhance the service or device that is owned, or controlled by EverSmith Brands; providing advertising or marketing services; providing analytic services; detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; complying with applicable laws, regulations, rules, and requests of relevant law enforcement and\/or other governmental agencies; endeavoring to protect our and our partners\u2019 rights, property, or safety, and the rights, property, and safety of our personnel, members, users, visitors, and other third parties.<\/em>&nbsp;<\/td><\/tr><tr><td>Internet or other electronic network activity information, including, but not limited to, browsing history, search history, and information regarding a consumer\u2019s interaction with an Internet Web Website, application, or advertisement&nbsp;<\/td><td><em>Performing services on behalf of EverSmith Brands or our service providers, including scheduling appointments; creating, maintaining, and servicing accounts; providing customer service; verifying customer information; undertaking activities to verify or maintain the quality or safety of a service or device that is owned, or controlled by EverSmith Brands, and to improve, upgrade, or enhance the service or device that is owned, or controlled by EverSmith Brands; providing advertising or marketing services; providing analytic services; detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; complying with applicable laws, regulations, rules, and requests of relevant law enforcement and\/or other governmental agencies; endeavoring to protect our and our partners\u2019 rights, property, or safety, and the rights, property, and safety of our personnel, members, users, visitors, and other third parties.<\/em>&nbsp;<\/td><\/tr><tr><td>Geolocation data&nbsp;<\/td><td><em>Performing services on behalf of EverSmith Brands or our service providers, including scheduling appointments; creating, maintaining, and servicing accounts; providing customer service; verifying customer information; undertaking activities to verify or maintain the quality or safety of a service or device that is owned, or controlled by EverSmith Brands, and to improve, upgrade, or enhance the service or device that is owned, or controlled by EverSmith Brands; providing advertising or marketing services; providing analytic services; detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; complying with applicable laws, regulations, rules, and requests of relevant law enforcement and\/or other governmental agencies; endeavoring to protect our and our partners\u2019 rights, property, or safety, and the rights, property, and safety of our personnel, members, users, visitors, and other third parties.<\/em>&nbsp;<\/td><\/tr><tr><td>Audio, electronic, visual, thermal, olfactory, or similar information&nbsp;<\/td><td><em>Performing services on behalf of EverSmith Brands or our service providers, including scheduling appointments; creating, maintaining, and servicing accounts; providing customer service; verifying customer information; undertaking activities to verify or maintain the quality or safety of a service or device that is owned, or controlled by EverSmith Brands, and to improve, upgrade, or enhance the service or device that is owned, or controlled by EverSmith Brands; providing advertising or marketing services; providing analytic services; detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; complying with applicable laws, regulations, rules, and requests of relevant law enforcement and\/or other governmental agencies; endeavoring to protect our and our partners\u2019 rights, property, or safety, and the rights, property, and safety of our personnel, members, users, visitors, and other third parties.<\/em>&nbsp;<\/td><\/tr><tr><td>Professional or employment-related information&nbsp;<\/td><td>NA&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Categories of sources from which personal information is collected<\/strong>&nbsp;<\/td><\/tr><tr><td>Advertising\/Marketing Providers&nbsp;<\/td><\/tr><tr><td>Analytics Providers&nbsp;<\/td><\/tr><tr><td>Consumers&nbsp;<\/td><\/tr><tr><td>&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Categories of third parties with which We share personal information<\/strong>&nbsp;<\/td><\/tr><tr><td>Affiliates&nbsp;<\/td><\/tr><tr><td>Analytics Providers&nbsp;<\/td><\/tr><tr><td><em>Email marketing partner, SMS communications partner, direct mail partner, Job applications platforms, point of sales platforms, payment processors, providers of job services.&nbsp;<\/em>&nbsp;<\/td><\/tr><tr><td>&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Categories of personal information that We have sold* in last 12 months<\/strong>&nbsp;<\/td><\/tr><tr><td>Identifiers such as a real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, social security number, driver\u2019s license number, passport number, or other similar identifiers&nbsp;<\/td><\/tr><tr><td>Any categories of personal information described in subdivision (e) of Section 1798.80&nbsp;<\/td><\/tr><tr><td>Characteristics of protected classifications under California or federal law&nbsp;<\/td><\/tr><tr><td>Commercial information, including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies&nbsp;<\/td><\/tr><tr><td>Internet or other electronic network activity information, including, but not limited to, browsing history, search history, and information regarding a consumer\u2019s interaction with an Internet Web Website, application, or advertisement&nbsp;<\/td><\/tr><tr><td>Geolocation data&nbsp;<\/td><\/tr><tr><td>Audio, electronic, visual, thermal, olfactory, or similar information&nbsp;<\/td><\/tr><tr><td>Professional or employment-related information&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">*The California Consumer Privacy Act definition of \u201csell\u201d is broad and encompasses some of our sharing with technology providers and others, even if we receive no monetary compensation for the sharing.&nbsp;<br>&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Categories of personal information that We have disclosed for business purposes in last 12 months<\/strong>&nbsp;<\/td><\/tr><tr><td>Identifiers such as a real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, social security number, driver\u2019s license number, passport number, or other similar identifiers&nbsp;<\/td><\/tr><tr><td>Any categories of personal information described in subdivision (e) of Section 1798.80&nbsp;<\/td><\/tr><tr><td>Characteristics of protected classifications under California or federal law&nbsp;<\/td><\/tr><tr><td>Commercial information, including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies&nbsp;<\/td><\/tr><tr><td>Internet or other electronic network activity information, including, but not limited to, browsing history, search history, and information regarding a consumer\u2019s interaction with an Internet Web Website, application, or advertisement&nbsp;<\/td><\/tr><tr><td>Geolocation data&nbsp;<\/td><\/tr><tr><td>Audio, electronic, visual, thermal, olfactory, or similar information&nbsp;<\/td><\/tr><tr><td>Professional or employment-related information&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<br><strong>SHINE THE LIGHT NOTICE<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Section 1798.83 of the California Civil Code permits California residents to request from a business, with whom the California resident has an established business relationship, certain information about the types of personal information the business has shared with third parties for those third parties\u2019 direct marketing purposes, and the names and addresses of the third parties with whom the business has shared such information during the immediately preceding calendar year. You may make one request each year by emailing us at&nbsp;<strong>info@EverSmith Brands.com<\/strong>, or by writing to us at the address listed at the end of the Policy. Please allow 30 days for a response.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>NOTICE TO NEVADA RESIDENTS<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pursuant to Nevada law, a Nevada \u201cconsumer\u201d (as the term is defined therein), may, at any time, submit a verified request through a designated request address to an \u201coperator\u201d directing the operator not to make any sale of his or her personal information that the operator has collected or will collect about the consumer. For clarity purposes, we do not sell or exchange your personal information for monetary consideration to a third party for the third party to license or sell the information to additional persons or parties.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>POLICY CHANGES<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It is our policy to post any changes we make to our Policy on our Website. If we make material changes to how we treat our users\u2019 personal information, we will notify by sending an email or in another conspicuous manner reasonably designated to notify you. The date the privacy policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our Website and this Policy to check for any changes. Any changes to this Policy will become effective upon posting. Changes will not be applied retroactively to information obtained under a previous policy without your express consent.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>QUESTIONS ABOUT THIS POLICY<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We hope that this Policy is straightforward and clear, but if you have any questions regarding it, please email&nbsp;<strong>info@eversmithbrands.com<\/strong>\u202for contact us via mail at:&nbsp;<strong>6700 Forum Dr Ste 150 Orlando FL 32821.<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>EverSmith Brands Privacy Statement This web site is owned and operated by EverSmith Brands, Inc.&nbsp;&nbsp; d\/b\/a&nbsp; EverSmith Brands and our affiliates (as used in this Privacy Statement, \u201cEverSmith Brands\u201d, \u201cus\u201d or \u201cwe\u201d) respect and share your concern about your privacy. We are committed to protecting your Personal Information. You have a right to know what [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-3","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/pages\/3","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/comments?post=3"}],"version-history":[{"count":0,"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/pages\/3\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.eversmithbrands.com\/franchising\/millicare\/wp-json\/wp\/v2\/media?parent=3"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}]